Peter has 30 years of experience in translating business processes into information systems. He is also the author of two books in Dutch on this subject: “Zinvol Digitaliseren” and “De Retentie-Economie”.If you’re interested in learning more about this topic, Peter is available for presentations and project management in this domain.
Retaining a customer is five to seven times less expensive than acquiring a new one. Therefore, it is crucial to keep your clients loyal to your organization. Many companies achieve this by using subscriptions as a tool. Subscriptions not only provide a recurring transaction, but also allow companies to gain a better understanding of their customers and use this information to enhance their products. This book will teach you how to use subscriptions to transform your organization into a true ‘retention machine’.
"De Retentie-Economie is a must-read for professionals in our sector"
"De Retentie-Economie offers a clear and pragmatic guide to offers products as a service. It highlights some essential elements in this change."
"Discover how successful subscriptions go hand in hand with an excellent customer experience! Peter Snoeckx offers a practical approach to optimize your subscriptions and satisfy your customers."
This book is intended for managers who are aware of the buzz around ‘Digital Transformation’ but are unsure of where to begin. It provides a step-by-step guide to the actions that need to be taken and offers a high-level overview of some of the most relevant technologies. The book also includes numerous case studies and examples to inspire further ideas.
Let yourself be inspired on how your organization should adapt to be ready for the retention economy.
Together with the key stakeholders within your company, a future vision is developed as well as a roadmap towards it
From drafting the functional requirements to signing the contract with a supplier
Guidance from A to Z for your entire implementation project
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Op donderdag 20 juni geeft Peter in Antwerpen een seminarie over zijn boek. Alle aspecten komen erin aan bod, vanaf de redenen om met abonnementen te beginnen werken, tot de aanpassingen in de rapportering. De deelnemers krijgen op het einde van de dag een exemplaar mee naar huis om alles nog eens na te lezen. Geïnteresseerd? Inschrijven kan via deze link.